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View Programme Profile (Academic Year: 2024/2025)
Programme NameDiploma in Marketing (0803)
DepartmentDepartment of Marketing and Tourism Management
FacultySchool of Entrepreneurship and Business Innovation
Admission CriteriaA Degree from the University of Guyana or its equivalent from a recognized post-secondary institution.
OR
A Diploma from the University of Guyana with a GPA of not less than 2.0.
OR

OR
Ordinary Diploma in Commerce (ODC) from the Government Technical Institute (GTI).
OR
A Trained Teachers' Certificate from (CPCE), plus two (2) subjects CXC/CSEC/IGCSE/GCE 'O' level.
OR
Industrial Relations and Management from the Institute of Distance & Continuing Education (IDCE), plus two (2) subjects CXC/CSEC/IGCSE/GCE 'O' level.
OR
Industrial Relations and Social Studies from Critchlow Labour College (CLC), plus two (2) subjects CXC/CSEC/IGCSE/GCE 'O' level.
OR
Admit base on Advance Standing Regulation approved by the Academic Board.
OR
Any qualification considered by the University to be equivalent to any of the above.
OR
At least five (5) subjects at CXC/CSEC (General Proficiency), grades I, II, or III or GCE "O" level, grades A, B, or C. Subjects must include English Language and Mathematics
OR
Mature students (21 years and over) plus four subjects at CXC/CSEC/GCE "O" level, creditable work experience, together with a pass at the University of Guyana Entrance Examination (UGEE).
Tuition FeeFirst Year - GYD: $228,448 | USD: $5,711
Second Year - GYD: $228,448 | USD: $5,711
First Year
Semester 1
Course Code Course Name Delivery Mode Course Credit Remarks
AAA4104 Additional Course (4 Credits) Not Specified 4 Use this course slot ONLY to register for Chinese course in consultation with your Head of Department
ECN1100 Introductory Micro-Economics Hybrid (Online and In Class) 4
ENG1105 Introduction to the Use of English Hybrid (Online and In Class) 4
MKT1101 Marketing Management Online 4
MNG1101 Business Mathematics Online 4
MNG1102 Business Communication Hybrid (In Class/Online) 4
Semester 2
Course Code Course Name Delivery Mode Course Credit Remarks
AAA4204 Additional Course (4 Credits) Not Specified 4 Use this course slot ONLY to register for Chinese course in consultation with your Head of Department
ECN1200 Introductory Macro-Economics Hybrid (Online and In Class) 4
ECN1203 Introductory Statistics Hybrid (Online and In Class) 3
MKT1202 Retail Management Hybrid (In Class/Online) 4
MNG1200 Business & Management Environment Online 4

Total Cost: GYD $228,448 | USD $5,711

Second Year
Semester 1
Course Code Course Name Delivery Mode Course Credit Remarks
ACT1100 Introduction to Accounting Hybrid (Online and In Class) 4
MKT2100 Advertising Management Online 4
MNG2100 Computer Studies I Online 4
MNG3100 Commercial Law I Online 4
Semester 2
Course Code Course Name Delivery Mode Course Credit Remarks
MKT2201 Consumer Behaviour Hybrid (In Class/Online) 4
MKT2202 Marketing Research Online 4
MKT2203 Internet Marketing Hybrid (In Class/Online) 4
MKT2204 International & Export Marketing Hybrid (In Class/Online) 4

Total Cost: GYD $228,448 | USD $5,711